How Local SEO Will Help Grow Your Family Law Firm

Local search engine optimization (SEO) can provide your family law practice with a predictable source of leads so that you can focus more on your work and less on promoting your business. 

Nick Baird

How Local SEO Will Help Grow Your Family Law Firm

Local search engine optimization (SEO) can provide your family law practice with a predictable source of leads so that you can focus more on your work and less on promoting your business. 

Nick Baird

Blog

Discover the secrets to skyrocket your business’s visibility and dominate search engine rankings in 2024.

Mobile Friendly Optimization

Web designers create designs on desktops, but what looks good there often doesn’t look good on a phone.  Since most people have a smartphone, it’s important to optimize for mobile use as well as desktop.

The Power of Blogging for SEO

Why does every lawyer, plumber, tattoo artist, and financial advisor have a blog? For that matter, why do I have one? Because we want traffic from Google.

Maintain and Optimize Your Google Business Profile

I can’t emphasize this enough: Google Business Profiles are the key to local rankings.  Properly categorizing for your industry, filling in as many details as possible, managing your NAP citations, and obtaining regular quality reviews from customers will put you over the top.

Building in Public: Indigo Tattoo Studio

Hello and welcome to the first edition of my Building in Public series, documenting the process ranking a local business from day one. Gain exclusive insights into the strategies that most SEO experts would never share.

Name Address Phone (NAP) Citations

With the power of local SEO, virtual-only businesses are eager to rank in local regions, even when they don’t have a physical presence. 

How SEO Changed in 2023

There’s a heated debate among SEOs. Most of the conversation is about using ChatGPT effectively, but most miss the point: Google search is changing. Websites that rely on national traffic are sailing into a storm.

Link Building 

Ranking in Google comes down to two key factors: quality content and quality links.

Keyword Research

Keyword research can seem mystifying to those who aren’t SEOs. I’m sometimes asked to look into my “magic 8-ball” for suggestions. The process takes time to get good at, but a high-level understanding is easy to grasp.

EEAT: Experience, Expertise, Authoritativeness, and Trustworthiness

After Google’s helpful content update of August 2023, small websites lost traffic to bigger websites. Many believe this is their attempt to combat low-quality AI content, and even if the websites didn’t use AI content, they were caught in the crossfire. So how can small businesses avoid being penalized?

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